The Schools Marketing Partnership

	Stephen Martin-Scott MSC, FCIM, DIPM	Following a career in marketing, sales and general management with such companies as Unigate and Diageo, Stephen moved into marketing consultancy in 1991, becoming Senior Partner and joint founder of SMP in 1997. He directly manages all major projects, working through SMP’s team of specialists. As a member of the Market Research Society, the Institute of Direct Marketing, and a fellow of the Chartered Institute of Marketing, Stephen also ensures all work undertaken for client schools or other educational organisations complies with relevant professional standards, as well as meeting the marketing and operational needs of the client.
	Marie Fraser	Marie brings 18 years of marketing management and training experience in the higher education sector. She is responsible for the day-to-day management of implementing research projects for client schools and uses her experience of working in the education sector to ensure all the work undertaken by SMP, and the way it is managed, recognises both the necessary sensitivities and what is practicable. She also conducts pro bono research which benefits the sector as a whole.
	Keeley Rudd	Following a career in sales, marketing and general management within an equally complex sector, Keeley is responsible for maintaining contact with client schools. With a strong communications background, Keeley liaises directly with prospect and client schools and ensures that the needs of any school are met on a very individual basis. Working closely with the Senior Partner, Keeley’s prime focus is to ensure that your contact with the Schools Marketing Partnership is well-managed and delivers timely, valuable information.
	Felicity Lynch	Drawing on her previous experience as a language teacher and in publishing, Felicity has recently joined the team and is responsible for the various design and print projects undertaken by SMP for client schools. Many marketing projects and initiatives require prospectuses, promotional leaflets, advertisements etc. and Felicity works with client schools to ensure that all projects progress as planned, and within the agreed timetables and budgets. Felicity is also responsible for office administration and the smooth running of the business.
	Bruce MacKenzie	In his role as SMP's Creative Director, Bruce is responsible for the design of the award-winning creative work SMP undertakes for its clients. This ranges from a simple - but for the client school important - advertisement, through detailed school re-brandings, the design of direct marketing pieces to 24 page full colour prospectuses.

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