Are you getting the most
from your open day?

Every Open Morning, Day or Evening involves costs. It is not just the advertisements in the local, or sometimes national, press. It is not just the catering. It is not even the often overlooked cost of the many hours invested by both teaching and domestic staff. The biggest potential cost is not getting it right and so missing pupils who could be an asset to your school.

However many you hold each year, whether they are general open events, or specialist Sixth Form evenings, the only true measure of success is the number of pupil registrations that follow each occasion. But are you doing everything possible to deliver success?

The only sure way to know the answers to these and other vital questions is to have your open event assessed professionally by an informed, anonymous observer who knows what to look for, and who knows what is important to parents. This is where SMP can help you by attending your next event and evaluating it.

Some of the benefits:

  • Suggestions of several ways to improve significantly the effectiveness of your next Open Event – many of which may not involve any additional expenditure
  • Improved returns on your school’s future investment in this important form of local promotion
  • The opportunity to increase pupil registrations

For more information on how SMP can help with your next Open Event, please contact us.

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