The power of good design

There is appropriate design and inappropriate design – and the cost is often the same. After discussing your needs with our graphic designer and SMP’s project partner, we will get an in-depth understanding of the ‘look’ and ‘feel’ you are seeking.

SMP can help you convey a unified, enhanced image to your target markets by designing such elements as:

  • A new identity for your school, based on marketing need not just graphic appeal
  • Letterheads, personal cards, with compliments slips and associated stationery
  • New parent/pupil joining packs
  • Promotional brochures and flyers
  • Prospectuses and supporting annual information booklets
  • Open Event promotion and other advertisements
  • Exhibition display panels

We can also provide excellent art direction and photography on your campus.


  • All printed and web communications designed to appeal to target constituencies
  • Only coherent, marketing-led messages reach your markets
  • Consistent values conveyed in all communications to parent prospects, encouraging more parental visits and so subsequent registrations
  • A sense of community engendered amongst your student body, fostering greater pride in your school
  • Ensures your school’s visual representation moves ahead of its competitors

For more information about how SMP can help with your creative and design work, please contact us.

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SMP Marketing by Design

Click below to view a small selection of the design work that we have created over the last few years.

View examples
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